Organic barley used in Teeccino is grown in Europe. Caroline’s search for the best roasted barley in the world led her to a European company that began roasting barley for a coffee alternative seven generations ago. When you meet the family, they introduce themselves by stating which generation they belong to!
Europe’s tradition of family businesses stretches back to an era when people started companies to grow and run them for hundreds of years. Today, the popular model is to grow a company rapidly and then sell out to make money for oneself and retire. No thought of the next seven generations to come!



